Advanced Business Strategy Programme

Programme Overview

The advanced course is tailored for participants ready to launch or scale their businesses. Participants will focus on product development, marketing strategies, and operational scaling. Through practical workshops and case studies, they will develop strategies for business growth, customer acquisition, and funding opportunities. This phase culminates in the development of a full business plan and pitch presentation, preparing participants to present their ventures to investors or stakeholders.

Course Objectives

• Build a Minimum Viable Product (MVP) and refine offerings based on customer feedback.
• Develop comprehensive marketing strategies and sales funnels.
• Establish business operations, workflows, and processes for growth.
• Explore funding options and scaling strategies for sustainable growth.
• Finalize a business plan and pitch presentation for business launch.

Content

• Business Strategy Development (Weeks 1-4)
• Financial Planning and Risk Management (Weeks 5-8)
• Product Development and Prototyping (Weeks 9-12)
• Marketing and Sales Strategy (Weeks 13-16)
• Launching and Scaling Your Business (Weeks 17-20)